VIZIO Creative Guidelines > Media & Entertainment > Home Screen Hero - Title Treatment
Title Treatment is title graphic, paired with dynamic text for home screen hero messaging. Asset can be used on Home Screen Hero, Discover Reveal, Sponsored Collection, and App Catalog pages.

| Title Treatment | |
|---|---|
| Dimensions | Max Width: 600px or Max Height: 130px (whichever comes first) |
| Maximum File Size | 200 KB |
| File Type | Transparent PNG (to be placed on black background) |
| Cropping | Empty pixels on all sides must be cropped |
| Dynamic Text | |
|---|---|
| Character Count | Approximately 100-150, including spaces |
| Miscellaneous Notes | |
|---|---|
| App Logo | Do NOT include the app logo in the title treatment. App logo is placed above the Title Treatment on the backend. It tells the user what app it will launch when CTA is clicked. |
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CTA Text Options
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| Not Cropped Properly | |
|---|---|
| Image is not cropped on all sides (empty pixels exist on the sides). | |
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Incorrect Example ✘ |
Correct Example |
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| Non-Transparent Background | |
|---|---|
| Image has a colored background fill, not transparent. | |
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Incorrect Example ✘ |
Correct Example |
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| Low Contrast Colors | |
|---|---|
| Low contrast title art graphics is problematic on our platform and causes illegibility. | |
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Incorrect Example ✘ |
Correct Example |
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| Extra Messaging | |
|---|---|
| Title Treatment images should ONLY have the title art. No additional images, text, logos, etc. should be in TT's, only IBMs. | |
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Incorrect Example ✘ |
Correct Example |
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| Vertical Title Art | |
|---|---|
| If possible, maximize the space provided for optimal readability. | |
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Incorrect Example ✘ |
Correct Example |
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