VIZIO Creative Guidelines > Media & Entertainment > cg-me-feature-card-poster-image
The poster image is a high impact unit that greets consumers once theyturn on the VIZIO TV. This is a static unit lives on the Feature Card.

| Poster Image | |
|---|---|
| Dimensions | 736px x 864px |
| Max File Size | 500 KB |
| File Type | JPG, PNG |
| Copy | |
|---|---|
| Headline (Broken up in 2 lines) | 15-17 character count per line |
| Description | 175 character count |
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Call-to-Action Text Options
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| Call-To-Action on Image | |
|---|---|
| Call-to-action button is placed on top of poster image / TV image. | |
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Incorrect Example ✘ |
Correct Example |
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| Black Background/Matching Grey Background | |
|---|---|
| A solid black or gradient-to-black background is used, reducing the edge definition between the Feature Card the the background. In addition, avoid using a similar grey (#1B1B1B) to the left side in order to maintain defined edge. | |
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Incorrect Example ✘ |
Correct Example |
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| Use of disproportionate imagery | |
|---|---|
| Avoid breaking up poster image with landscape imagery and/or additional messaging. Key imagery should expand full-width and height to maintain visual hierarchy. | |
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Incorrect Example ✘ |
Correct Example |
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| Use of Tiles | |
|---|---|
| Tile imagery is used which can mimic the UI and confuse users into thinking it's selectable. | |
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Incorrect Example ✘ |
Correct Example |
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