VIZIO Creative Guidelines > Media & Entertainment > Home Screen Hero - Image Based Messaging
Singular graphic image for promotional messaging. Asset can be used on Home Screen Hero, Discover Reveal and App Catalog pages.

| Image Based Messaging | |
|---|---|
| Dimensions | Max Width: 650px or Max Height: 250px (whichever comes first) |
| Maximum File Size | 200 KB |
| File Type | Transparent PNG (to be placed on black background) |
| Cropping | Empty pixels on all sides must be cropped |
| Font Sizing | (Recommended) Min Font Size: 28pt (except legal copy) and Max Font Size: 70px |
| Copy Guidelines |
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| Miscellaneous Notes | |
|---|---|
| Legal Copy | (Recommended) If legal copy is required, please place inside the IBM |
| App Logo | App logo should turned off if app logo is displayed in the IBM. |
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CTA Text Options
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| Not Cropped Properly | |
|---|---|
| Image is not cropped on all sides (empty pixels exist around visual) | |
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Incorrect Example ✘ |
Correct Example |
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| Non-Transparent Background | |
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| Image has a colored background fill, not transparent. | |
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Incorrect Example ✘ |
Correct Example |
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| Low Contrast Colors | |
|---|---|
| Colors used in image that have low contrast with black (dark hues) result in visibility issues | |
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Incorrect Example ✘ |
Correct Example |
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| Excessive Text/Logos | |
|---|---|
| Image contains excessive copy and/or logos limiting readability and comprehension by the user (legal copy is acceptable in most cases). | |
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Incorrect Example ✘ |
Correct Example |
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| Not Using The Full Width For Messaging | |
|---|---|
| Message information that doesn’t use full width can lead to the copy being smaller and illegible. | |
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Incorrect Example ✘ |
Correct Example |
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