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VIZIO Creative Guidelines > General Market >  Sports Zone: Home Page - Splash Image

A sports related header on the Sports Zone Home Page.

GM SZ Home Page - Splash

Sports Zone: Home Page
Hub Splash Image
Dimensions 1920px x 470px
File Type JPEG, PNG
File Size 500 KB
Creative
  • Header imagery for both Sport Zone Home and Individual Sport Pages should tie into either a general sports theme or an individual sport that is represented on the page.
  • For Sports Zone Home, avoid representing a sport that is NOT available in the Sports Zone
  • Avoid text or graphic call-outs
  • Creative is subject to VIZIO approval
Call to Action
  • Call to action messaging must represent intended action and not be confused with watching Sports Zone content
  • 16 characters max count
Cropping Empty pixels on all sides must be cropped

Miscellaneous Notes
Title Format
  • VIZIO Sports Zone Logo lockup MUST be center-aligned vertically and horizontally in the splash
  • VIZIO Sports Zone Logo MUST be legible against background image
  • VIZIO Sports Zone Logo does NOT change (includes the copy, font, color)
  • All promotional logo(s)/copy must fit in the 560x120px ‘safe area’
Imagery For the Sports Zone Home Page sponsorship, subject to a case-by-case review basis, sponsors can supply their own creative as long as a general sports theme is represented. Please do not represent sports not featured in the Sports Zone. If the imagery does not represent a general theme or a range of at least 3 sports, we will default to VIZIO creative.

Not Full-Bleed (Edge-to-Edge)
Image needs to fill entire space to all edges.

Incorrect Example  ✘

Correct Example  Green Check Mark
Incorrect - SZ Home Page - Not Full Bleed Correct - SZ Home Page


Addition of QR codes
Additional content can be distracting and interfere with VIZIO UI.

Incorrect Example   ✘

Correct Example   Green Check Mark
Incorrect - SZ Home Page - QR Correct - SZ Home Page


Mimic Platform UI: Call-to-Action Buttons / Tiles
Tiles and/or CTA buttons on imagery/video that can confuse users of being selectable.

Incorrect Example  ✘

Correct Example  Green Check Mark
Incorrect - SZ Home Page - CTA Correct - SZ Home Page


Illegible Copy
Background should aid the overall message, not hinder it. Sponsored messaging should not differ from static hub splash.

Incorrect Example  ✘

Correct Example  Green Check Mark
Incorrect - SZ Home Page - Illegible Text Correct - SZ Home Page v2


Manipulated or Scaled Sports Zone Logo
The Sports Zone logo should not be altered or manipulated, and must be legible.

Incorrect Example  ✘

Correct Example  Green Check Mark
Incorrect- SZ Home Page - Manipulated Logo Correct- SZ Home Page v2


Changing Hierarchy
The Sports Zone logo is designed to be larger than the sponsored messaging as it is the header of the page.

Incorrect Example  ✘

Correct Example  Green Check Mark
Incorrect- SZ Home Page - Hierarchy Correct- SZ Home Page v2


Exceed Sponsor Messaging Safe Zone
Mis-aligning sponsor messaging or exceeding the boundaries of the sponsor message can create visual inconsistencies for Sports Zone Home Page. Messaging should not differ between the Animated AP Video and the static hub splash image.

Incorrect Example  ✘

Correct Example  Green Check Mark
Incorrect - Hub Sponsorship Safe Zone Correct - Hub Sponsorship Safe Zone


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