Singular image for the Deeplink Hero. Asset is used on the Home Screen Hero and Discover Reveal.

Backdrop Overview

Backdrop Image
Dimensions 1920px x 1080px
Maximum File Size 500 KB
File Type JPG, PNG
Text/Logos Avoid text and/or logos in this area. Exceptions may be granted on a case-by-case situation.
Safe Zone Approx. 310px from the left and bottom. Approx 250px x 130px from 310px the upper right corner for the placement of the VIZO logo. See Photoshop templates for guide or the supplied image overlay.

Miscellaneous Notes
Focal Point Imagery focal point should be centered within the safe area to avoid visual imbalance. See Photoshop templates for guides or the supplied image overlay.
Image Quality Use high-quality imagery that looks clear on a high-definition television. Never scale up images to meet the size requirements.
Legal Copy - Gaming, Gambling, Pharma Where possible, please avoid legal text in the backdrop and rather the IBM. If exceptions are warranted (case-by-case), any legal copy that must be place on the backdrop image has to be legible and be within the safe-zone.

Backdrop Image - Not Full Bleed (Edge-to-Edge)
Image does not fill the entire space (artwork does not extend to the edge). 

Incorrect Example  ✘

Correct Example  Green Check Mark

Incorrect - Backdrop - Full Bleed Correct - Backdrop Full Bleed



Non-centered Focal Point
Key imagery is not centered within the safe area creating a visual imbalance. Safe Area for backdrop can be found here:  IBM version, Title Treatment version.

Incorrect Example  ✘

Correct Example  Green Check Mark

Incorrect - Backdrop - Focal Correct - Focal

 


Backdrop Image - Copy/Logos/QR Codes
Backdrop images contain copy, logos, or QR Codes are used in the backdrop image, creating visual clutter and confusion. 

Incorrect Example  ✘

Correct Example  Green Check Mark

Incorrect - Backdrop - QR Correct - Backdrop QR



Mimic Platform UI: Borders
Backdrop image has a border around the artwork which can mimic a focus state, causing confusion for users.

Incorrect Example   ✘

Correct Example   Green Check Mark

Incorrect - Backdrop - QR Correct - Backdrop QR



Mimic Platform UI - Using Tiles
Tiles can mimic the content on the VIZIO platform and confuse users that is is selectable. Applies to: All backdrops, tiles, and banner imagery

Incorrect Example  ✘

Correct Example  Green Check Mark

Incorrect - UI - Tiles Correct - UI - Tiles



Poor Image Quality
Low-quality images may include, but are not limited to: busy images with too many visual objects, blurry or distorted, low-resolution/pixelated, or stretched images.

Incorrect Example  ✘

Correct Example  Green Check Mark

Incorrect - B Backdrop - Quality Correct - Backdrop QR

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