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Insights

Limitless Leaders: Brad Stockton, SVP, Head of US Media Investment Solutions, dentsu

Brad Stockton is the SVP, Head of US Media Investment Solutions at dentsu. ...

Interviews

Limitless Leaders: Helena Lopez, Global Lead, OMD Worldwide

Helena Lopez is Global Lead at OMD Worldwide, where she leads global business ...

Interviews

ISP Increases Brand Metrics Through VIZIO’s Programmatic Guarantee Option

Advertisers who work with VIZIO have a number of tools at their disposal to ...

Case Study

Auto-Play Hero Unit Helps Drive Efficient Cost-Per Subscriber Acquisition

Case Study

#MythBusters: The FAST Track to TV's Future

By now there’s little question that streaming TV is the future of television. ...

Interviews

DTC Brand Uses VIZIO CTV Ads for Top-of-Funnel KPI Lift

Direct-to-consumer companies traditionally focus their advertising efforts on ...

Case Study

Using Sponsored Collections and Home Screen Placements To Drive Incremental Sales

One of the keys to generating incremental sales is to create broad reach with ...

Case Study

Big Game. Big Reach. How VIZIO’s Home Screen Rivals Linear Viewership With Its Game Day Hub

Analysis
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