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Insights

Reach Viewers Right From The Start — The VIZIO Home Screen

Ad Innovations

VIZIO Home Screen Helps Triple The Reach of QSR Campaign

Cord-cutters now outnumber paid TV subscribers, which means even the biggest ad ...

Case Study

VIZIO Ads CTV Solutions Address Reach and Performance Gap for Local Advertisers

VIZIO Ads makes it easy for advertisers to reach customers with fine-tuned ...

Case Study

VIZIO Home Screen Brings Brands Front-And-Center

The sheer volume of content and streaming choices available to TV viewers today ...

Case Study

Boosting Brand Interest and Purchase Intent With VIZIO Ads

VIZIO Ads gives advertisers targeting opportunities that don’t exist in ...

Case Study

CTV Ad Campaign Drives Incremental Reach For Carmaker

As consumers increasingly turn to streaming as their primary source of TV ...

Case Study

Advertising To Football Fans: Who They Are, What They Watch, And How To Reach Them

Football is one of the biggest and most expensive TV advertising sectors there ...

Analysis

VIZIO's Travis Hockersmith: TV Challenges Require TV Solutions

VIZIO's Group VP of Platform+ Travis Hockersmith recently published the ...

Analysis
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