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Insights

Streamlining The Viewer Journey With VIZIO Account

We talk a lot about how the smart TV has become the center of the household. ...

Platform

The Brand Integration Triple-Play

Platform

WEBINAR: Power of the Platform — Using ACR Data To Target and Quantify Audiences and Campaigns

One of the greatest benefits of Automatic Content Recognition technology is its ...

Inscape • Analysis

Panel: Transitioning from Linear TV to Streaming

At the recent VideoNuze Connected TV Advertising Summit virtual event, VIZIO ...

Automakers Find Success Reaching Elusive Audiences Through Smart TV Ads

Case Study

Why Glass Level ACR Data Is The Best Solution For CTV Ad Viewability, Brand Safety, and Fraud Detection

By Travis Hockersmith, VP of Platform+, VIZIO

Audience • Analysis

Co-Viewing Measurement is a Must Have To Measure CTV Like Traditional TV

By Charbel Makhoul, Vice President of Product Management, Data Science and ...

Inscape • Analysis

VIZIO Home Screen Takeover Promotions Drive Triple-Digit Tune-In Lift

The way viewers discover programming has changed. What used to be flipping ...

Case Study
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