Limitless Leaders

Partner Interviews

Helena Lopez

Global Lead

OMD Worldwide

 

"Vizio has been instrumental in helping us innovate our advertising. Their technology allows our creative content to look exceptional."

 

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Brad Stockton

SVP, Head of US Media Investment Solutions

dentsu

 

"It's really great to work with people that are really rooted in this business, understand the ways of working and what we're looking for as advertisers and as agencies."

 

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Lauren Israel

EVP, Global Managing Partner

UM

 

"Working with a partner like VIZIO is really exciting because we're able to really have that broad reach, but then also that really specific targeting capabilities, to try and find either specific demographics or potentially households with certain viewing behaviors."

 

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Aaron Weigum

Executive Director, Global Paid Media

Disney Streaming

 

"VIZIO's really helped us (understand) that we can achieve several sets of KPIs simultaneously in investing in this space. I love CTV in streaming services because you guys are the nexus of content consumption. You're a point of sign-up for the services, and we can look to you for driving everything across the funnel."

 

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Aaron Sobol

Head of U.S. Media Investment

Unilever

 

"VIZIO is one of the most popular Smart TVs out there. Once you turn your screen on, it's a different experience that you can interact with. You could get your free advertising solutions. You could go through the hub and dive into all your favorite apps that give that on-demand experience. So whether it's live or on-demand, it's all there now in the living room, just a couple clicks away."

 

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Alex Stone

SVP, Agency Partnerships

Horizon

 

"What I've liked best about working with the folks at VIZIO is that they're very authentic. You can have a real conversation with them and talk about real, real problems that we're facing or issues that we're trying to solve for."

 

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David Spencer

Manager, Emerging Media and Partnerships

General Motors

 

"We have leveraged the VIZIO platform to, for the first time ever, use dynamic ad insertion based on your location within linear television advertising. So within that platform, we served different messages to different parts of the country based on a single buy within VIZIO."

 

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Larry Hunt

Managing Director and Client Investment Lead

OMD

 

VIZIO ... helps us expand our reach [to] folks that we're not reaching in traditional local avenues."

 

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Seth Goren

Group SVP of Subscriber Growth in Media

Warner Brothers Discovery

 

"We use VIZIO, both as an underpinning of our measurement infrastructure, but also just as importantly, clients on the advertising side, helping leverage your ad products to drive our outcomes, like streaming sign-ups and incremental tune in."

 

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Read More...

HHMonth

Using Sponsored Collections To Drive Incremental Sales

See how a major beverage brand leveraged the VIZIO Home Screen to drive incremental sales through an Hispanic Heritage Month sponsorship.

 

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HomeScreenHolidays

Three Ways Advertisers Headed To VIZIO's Home Screen For The Holidays

How brands like The Home Depot created custom entertainment experiences to reach viewers the moment they turned on their TVs.

 

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Collected in Real Time

What Streaming Environments Capture The Most Attention?

We partnered with a leading attention metrics provider to help advertisers understand where they can expect to capture viewer attention. 

 

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Watching Sports

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