VIZIO NewFronts 2023

Home Screen Advertising

The Home Screen Opportunity

See how the VIZIO Home Screen provides new ways to create a meaningful dialogue with viewers and drive engagement at the very start of their content discovery journey. 

  • Katherine Pond, Group VP, Platform & Content Partnerships
  • Christina Ruiz, Head of Engagement & Product Marketing

Media & Entertainment Benefits

The VIZIO Home Screen offers networks, programmers, and other Media & Entertainment partners flexible options to reach viewers through multiple engaging experiences. 

  • Sean Booker, Senior Director of Sales - Media & Entertainment

Brand & Industry Benefits

VIZIO offers brands in every industry the ability to establish a presence on the Home Screen through custom content hubs, programming sponsorships, and timely activations. 

  • Allison Clarke, Head of General Market National Advertising Sales

Case Studies, Analytics, KPIs

Watch how actual VIZIO partners achieved eye-popping results leveraging the VIZIO Home Screen to accomplish their goals

  • Devin Fallon, Senior Director, Media Insights & Analytics

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GameDayHub

VIZIO Home Screen Brings Brands Front-And-Center

See how three different brands in three different industries leveraged the VIZIO Home Screen to connect with audiences. 

 

Read The Case Study

JonesCode.001

VIZIO Home Screen Takeover Promotions Drive Triple-Digit Tune-In Lift

A Home Screen takeover activation promoting a sitcom contributed to a 131% tune-in lift. 

 

 

Read The Case Study

HomeScreen1.001

Audience Targeting Bolsters VIZIO Home Screen Promotions

Customize programming recommendations and promotions based on the viewing history and preferences of viewers. 

 

Read The Case Study

Watching Sports

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