Branded Content Solutions

VIZIO Features

is Personalization

VIZIO Features is a programming and curation service that combines our data, our audience, and our distribution platform to offer creators, viewers and advertisers personalized content experiences not available on other platforms. 


This includes dedicated channels for hip-hop buffs, home and DIY go-getters, action and adventure enthusiasts, sci-fi and horror fans, true crime obsessives, the LGBTQ+ community, and much more. 


For Creators, we offer TV distribution without the heavy lifting of launching a traditional TV channel, as well as data-driven programming tools to more easily find and establish an audience. 


For Advertisers, we offer the ability to sponsor entire Feature collections or specific content through custom-branded integrations. This is particularly useful for those who desire a presence on the VIZIO home screen.


Learn more in this clip from our 2022 NewFronts presentation:


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